How a 2014 Essay Shockingly Predicted the Era of Corporate Bitcoin Treasuries

I. The Forgotten Blueprint In July 2014, when Bitcoin was trading near six hundred dollars and most executives dismissed it as an internet novelty, Pierre Rochard published an essay titled Speculative Attack. It was a dense, Austrian-leaning treatise that argued Bitcoin would not be adopted because it was “better technology,” but because economic reality would force adoption. People would eventually […]
The 3 Bitcoin Treasury Company Models According to Michael Saylor

As Bitcoin becomes a strategic asset class in public markets, a new class of corporate entity is emerging: the Bitcoin treasury company. These are firms that accumulate Bitcoin on their balance sheet as a core part of their capital strategy, leveraging it to unlock asymmetric upside, financial durability, and institutional credibility. But not all Bitcoin treasury companies […]
How Bitcoin Reduces Counterparty Risk in Corporate Treasury Strategy

Bitcoin offers corporations the rare ability to hold pure capital—an asset with no issuer, no counterparty, and no reliance on financial intermediaries. However, these benefits are fully realized only through self-custody, as third-party custodians reintroduce counterparty risk. In an era of rising systemic risk, self-custodied Bitcoin is a strategic asset for de-risking the corporate treasury […]